Category Archives: Fund Raising

Investor Presentation – Executive Summary

Prepare this section last. As a slide, a paragraph in your 1-2 page Executive Summary and as a section in your 20 page Business Plan; this section includes many of your compelling statements, your most compelling graphic and all of your key customer/partner logos. Investor Presentation – Executive Summary With only your Executive Summary slide,…Continue Reading

Investor Presentation Development

As you start developing your Investor Presentation for your early stage startup, you are really developing or modifying your Business Plan. Work through addressing the following Sections. This list may change slightly depending on your business.  Plan on a 20 minute presentation.  But be prepared to use only one slide to do a very short;…Continue Reading

Your Due Diligence on Potential Investors

Fund raising is a crucial aspect of a new venture’s corporate life-cycle. Your Due Diligence on Potential Investors Your Due Diligence on Potential Investors needs to include both strategic selection of investor groups and detailed research on individual executives within investment firms/units. Planning for a Meeting With a Potential Investor Part of your planning for…Continue Reading

Investor Package Meeting II

Your Investor Package Meeting II is your tool to enter into serious discussions with this potential investor.  With each succeeding meeting you need to be prepared to discuss everything that was discussed in any prior meeting plus more detail.  Be very careful how you plan the disclosure of your “Secret Sauce”. Your Investor Package Meeting II includes:…Continue Reading

Investor Package Meeting III

During a fund raise; when you and an investor are seriously interested in each other; you experience a whole series of meetings.  This Post addresses a “Meeting #3”.  Remember that as the number of the meeting increases; the exact agenda that you will each have in mind will become more and more unique to your…Continue Reading

Investor Package Meeting I

Your Investor Package Meeting I includes: Research Results You researched this investor.  You know that he/she is interested in startups in your space.  You understand what prior investments he/she has made in other startups in or near your area of activity and in what geographic regions.  You understand that he/she is comfortable with your preferred…Continue Reading

Elevator Pitch To a Group

A short sales pitch to a group is sometimes called an Elevator Pitch to a Group;  more traditionally an Elevator Pitch is a one-on-one event. Elevator Pitch To a Group If you are making a short sales pitch to a group, plan what your “marketing messages” will be and deliver them briefly, with appropriate energy. …Continue Reading

Financial Exit

The Financial Exit for a startup or new revenue stream is when the investors, co-founders, and any other equity owners receive cash or stock in an acquiring entity for their investment in the business. Types of Financial Exits Acquisition by a corporation or other investor.  This is the most common form of Financial Exit for…Continue Reading

Startup Business Focus

Concentrate on startup business focus while progressing through the corporate formation of a startup.  And again during all planning processes.  Your Angel and VC investors will especially appreciate your attention to these points: Investors and all other stakeholders want a startup to have a strong startup business focus.  It is good to have multiple future…Continue Reading

Seed Stage Business Plan

Your Seed Stage Business Plan provides information as to strategy and methodologies that will guide corporate decision-making for the next 3-5 years. Seed Stage Business Plan Many entrepreneurs make the mistake of creating a Product Plan instead of a Business Plan. Please see the White Paper titled Startup Presentations to Angel/Seed Stage Investors and Partners: Recommendations…Continue Reading

Investor Strategy for Startups

An Investor Strategy for Startups is key for new ventures.  It is required as a part of your fundraising. Investor Strategy for Startups Your Investor Strategy is an internal document that guides the co-founders (and later the officers) of a startup in: Determining which Financial Exits are acceptable to you and therefore must be acceptable…Continue Reading

Elevator Pitch – One on One

The Elevator Pitch – One on One used to be referred to as a 30 second pitch … that you could make during an elevator ride for sales or fund raising purposes.  As the Elevator Pitch evolved in various ways; some now believe in 3 minute pitches. Elevator Pitch – One on One I prefer…Continue Reading

Before Raising Your First Angel-Seed Stage Investment

Your first Angel-Seed Stage investment is a key part of a startup’s emergence into the real world. Before Raising Your First Angel-Seed Stage Investment Before you start raising your first Angel-Seed Stage investment for a hitech startup, you should have completed the following tasks: Product definition (you know what the product is) Co-Founders in place…Continue Reading

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